Search Engine Marketing

Turn ad spend into revenue,
not just clicks.

We run data-driven Google and Bing paid campaigns with smart bidding, compelling ad copy, and conversion-optimised landing pages — built to deliver the strongest possible ROAS.

Audit My Ad AccountView Case Studies
3.8×
Average ROAS
40%
Avg. CPL reduction
₹50Cr+
Ad spend managed
100+
Accounts optimised

Our SEM services

Every paid search channel covered

From search to shopping to Performance Max — we manage the full Google Ads ecosystem with precision and transparency.

🔍

Search Campaigns

Highly targeted text ads with intent-matched keywords, negative keyword management, and ad copy A/B testing that drives quality conversions.

🛍️

Shopping & PMax

Product feed optimisation, Smart Shopping and Performance Max campaigns that put your products in front of buyers at the right moment.

📺

Display & YouTube

Audience-targeted display and video campaigns that build brand awareness and retarget high-intent visitors across the Google network.

🔄

Remarketing

RLSA, dynamic retargeting, and customer list campaigns that re-engage visitors who did not convert the first time — at a fraction of the original CPC.

📄

Landing Page CRO

We do not just drive traffic — we optimise the pages visitors land on to maximise conversion rates and lower your effective cost per lead.

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Bid & Budget Strategy

Smart bidding calibration, dayparting, device and geo adjustments, and budget allocation that squeezes the most out of every rupee.

Our process

How we maximise your ROAS

A structured process built to eliminate wasted spend and scale what converts.

1

Account Audit

We dissect your existing account to find wasted spend, missed opportunities, and conversion leaks before anything else.

2

Strategy & Setup

Campaign architecture, keyword strategy, ad copy, and tracking setup — built properly from the ground up.

3

Launch & Test

Campaigns go live with systematic A/B testing of ads, landing pages, bidding strategies, and audience segments.

4

Optimise & Scale

Weekly optimisation cycles and monthly reviews. We double down on what converts and cut what does not.

Client results

Campaigns that deliver

"

★★★★★

Ombre managed our Rs. 1.2 crore ad budget with extreme precision. ROAS climbed from 1.9x to 4.1x in a single quarter. I have never seen such a focused, accountable team.

"

★★★★★

Our cost-per-lead from Google Ads dropped by 40% in the first 60 days. Ombre found targeting and bidding issues our previous agency had ignored for over a year.

FAQs

Common questions

What is the minimum ad budget you work with? +
We typically work with ad budgets starting at Rs. 1 lakh per month. Below this, it is difficult to gather enough data to optimise effectively. We are happy to discuss your specific situation.
Do you charge a percentage of ad spend or a flat fee? +
We offer both models depending on the scale of the engagement. We will recommend what makes sense for your budget and share the reasoning transparently.
How quickly can you launch a new campaign? +
For new accounts we typically need 1–2 weeks for proper setup, tracking verification, and creative preparation. Rushed launches tend to waste budget, so we prefer to do it right.

Ready to grow your brand?

Get a free 30-minute strategy session and see exactly where your biggest opportunities are.

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